
When choosing toys for our children, it is important to consider quality, safety, and the impact of our purchasing decisions. Buying Australian-made toys not only supports local businesses and artisans but also ensures high standards of craftsmanship, ethical manufacturing, and sustainability. Australian toy brands are known for creating open-ended, educational, and imaginative play resources that align with our values of learning through play. Plus, by investing in locally designed products, we are contributing to the Australian economy and helping small businesses thrive.
At Growing Kind, we are proud to support Australian-made businesses that craft beautiful, educational, and engaging toys for children. Here are four must-know Aussie toy brands that deserve a place in every playroom.
My Little Set
My Little Set creates versatile wooden story tiles designed to spark imagination and storytelling. Each set is carefully crafted in Australia with non-toxic paints and sustainable materials, making them safe for little hands. These tiles encourage language development, creativity, and open-ended play, whether used in small-world setups, storytelling prompts, or literacy activities.
Shop My Little Set


Buttonworks
Buttonworks is a family-run business producing beautiful wooden puzzles, games, and learning resources inspired by Australian wildlife and culture. Made from sustainable timbers, their products are lightweight, durable, and designed to foster problem-solving and cognitive skills. Whether it is an intricate puzzle of native animals or a fun memory game, Buttonworks toys provide an engaging way for children to connect with Australia’s rich natural heritage.
Shop Buttonworks


Euca
Euca Studio designs stunning wooden toys that celebrate the beauty of the Australian landscape. Their collection features nature-inspired colours such as Yellow Wattle and Red Ochre, bringing a unique and earthy aesthetic to playtime. Euca toys promote fine motor skills, sensory exploration, and creative play, making them a timeless addition to any toy collection.
Shop Euca Toys


Wild Dough
Wild Dough is an award-winning Australian brand known for its ultra-soft, scented playdough. Created with natural ingredients and designed to stay fresh for months, this playdough offers a sensory-rich experience that enhances fine motor development and creativity. With vibrant colours and delightful scents, Wild Dough makes imaginative play even more engaging while being safe for little hands.
Shop Wild Dough


Ethically Manufactured Australian Brands
In addition to our locally made products, Growing Kind proudly stocks many Australian-originated brands that ethically manufacture overseas. These brands maintain high ethical standards, ensuring sustainable and responsible production while delivering high-quality play resources. Some of these brands include:
Make Me Iconic – Classic and nostalgic toys inspired by Australian culture.
Tara Treasures – Beautifully handcrafted felt toys and play sets.
My Little Potion Co – Magical potion kits that inspire creativity and mindfulness.
Totli – Innovative, Montessori-inspired play essentials.
Qtoys – Sustainable wooden toys designed for open-ended play and learning.
Connetix – Magnetic tiles that encourage STEM learning and creativity.
Play Silkies – Ethereal, vibrant silks for imaginative and sensory play.
Explore Nook – Eco-friendly and nature-inspired educational toys.
Jellystone Designs – Silicone-based sensory and teething toys for little explorers.
Alimrose – Beautifully designed dolls and soft toys crafted with care.
By choosing Aussie-made and Australian-originated brands, parents can support local businesses while providing children with high-quality, thoughtfully designed play resources. Explore these incredible brands and more at Growing Kind!
Own an Australian Toy brand and want to be featured at Growing Kind? Reach out via email he***@gr*********.au or come and visit us in store 2/11-13 Fletch Rd, Bethania QLD 4205





